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In this episode, we explore the world of internal communication with Veronique, the Internal Communication Manager at Conway.
With 15 years of experience at the company, Veronique shares her insights on the crucial role of communication in building a collaborative and motivated work environment. Over the past three years, she has led initiatives to improve communication within Conway—a leading logistics and wholesale company specializing in on-the-go products.
Veronique emphasizes the importance of involving employees in the company's mission, going beyond mere information sharing to truly engage and motivate staff. A key part of their strategy is the use of the Connect app, which not only facilitates operational tasks such as leave requests but also fosters human connection and appreciation within the team.
The episode also addresses the challenges of reaching a diverse, multilingual workforce spread across different shifts and locations. Veronique explains how Conway's communication strategy is tailored to this diversity, using a mix of digital and face-to-face interactions to ensure everyone aligns with the company's objectives.
Finally, Veronique looks ahead at trends in internal communication, focusing on the shift towards more concise, Instagram-like content and the potential of video to powerfully convey messages. She also poses a thought-provoking question to fellow communication professionals: how do you maintain efficient communication within diverse teams without losing authenticity or message clarity?
Discover how Conway's strategic approach to internal communication not only enhances employee satisfaction but also supports the company's success.
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